Print position determines what people see first. On a Bobo balloon, the logo is applied to a curved transparent TPU surface rather than a flat sheet. The same artwork can therefore look balanced, crowded, too high, too low or visually weak depending on where it is placed.
For wholesale buyers, print position should be treated as part of the production specification. Viewing direction, balloon size, artwork proportions, printed sides and the final display or packaging format all influence the most practical placement.
Borun Balloon Factory supports custom Bobo balloon printing with up to 6 colors and a maximum of 2 printed sides. This guide focuses specifically on where the artwork should be placed and how that position is confirmed before bulk production.
For the broader product and sourcing scope, see our custom printed Bobo balloon range .
Do not decide print position from the flat artwork file alone. Decide it from the way the inflated balloon will actually be viewed, packaged and used. A good production position should remain readable, visually balanced and consistent with the approved artwork.
Print position is the planned location of the logo, text or graphic on the Bobo balloon surface. It includes more than horizontal and vertical placement. The production specification may also define the artwork scale, printable area, side to be printed and relationship between multiple design elements.
Because the Bobo balloon surface is curved, a position that looks correct on a flat computer preview may appear different once the balloon is inflated. The intended viewing direction therefore matters as much as the artwork itself.
Decide where customers, guests or event attendees will most often see the balloon before choosing the primary print position.
Logo size and text length should make sense on the selected balloon rather than being copied at one fixed scale across every size.
The final placement should look intentional on the inflated product, with enough surrounding visual space for the artwork to remain clear.
There is no single position that is correct for every Bobo balloon project. The right choice depends on what the buyer is trying to make visible and how the product will be presented after production.
Useful when the balloon has a clear presentation direction, such as a retail pack, photo area, entrance display or branded installation.
Can work when the balloon is displayed above eye level or when the lower area is occupied by a stand, filler or other visual element.
May be appropriate for layouts designed around a visible upper surface or when other artwork elements need more room in the central area.
For several logos, text blocks or graphics, placement should be planned as one composition instead of placing each item independently.
For most commercial projects, the best position is the one that matches the actual customer-facing presentation rather than the one that simply looks centered in a design program.
Balloon size affects how much visual space is available for the artwork and how large the logo should appear to the viewer. The artwork should therefore be scaled after the intended Bobo balloon specification is selected.
Buyers who have not yet selected a Bobo balloon size can review the Bobo balloon sizes and specifications page first. This guide then focuses on how the chosen size affects the print layout.
| Size Direction | Artwork Consideration | Positioning Consideration |
|---|---|---|
| Smaller Bobo format | Simple logos, short text and fewer visual elements are easier to read | Keep the composition focused rather than spreading small elements too widely |
| Mid-size Bobo format | More flexibility for standard branded artwork | Position should be selected around the main viewing direction |
| Larger Bobo format | More room for larger graphics or multi-element branding | Logo scale should increase with the product rather than remaining visually undersized |
The final printable area and artwork scale are confirmed according to the selected Bobo balloon specification and production method.
Bobo balloons support single-side or double-side printing, with a maximum of 2 printed sides. The decision changes how the artwork should be positioned because a two-sided product must work from more than one viewing direction.
The design is organized around one primary viewing direction. This is suitable when the balloon is expected to face a customer, camera or event audience from one main direction.
The opposite side can remain visually simpler, allowing the transparent character of the Bobo balloon to remain part of the presentation.
Both sides are planned as part of the same product specification. The artwork can be coordinated so each side communicates intentionally when the balloon turns or is viewed from another direction.
Position, scale and alignment for both sides should be approved before production begins.
Artwork should be prepared with the inflated product in mind. The factory should be able to identify not only what is being printed, but also which element is intended to be the visual focal point.
Put the primary brand mark in the strongest visual position and keep secondary text or decorative elements subordinate.
Long slogans may need more horizontal space than compact logos. The placement should leave enough room for both to remain readable.
Several marks should be treated as one composition. Uneven spacing can make an otherwise correct print look unbalanced on the inflated balloon.
AI, EPS and outlined PDF vector files are preferred because they allow the production team to inspect the artwork structure and adjust scale more reliably. High-resolution JPG or PNG files can also be reviewed when vector artwork is not available.
The artwork submission should make the intended placement clear whenever the position is important to the product presentation. A production-ready artwork file gives the factory something specific to review rather than leaving placement decisions to assumption.
Bobo balloons use a transparent TPU surface, so the print is viewed together with the surrounding balloon structure, light and background. This makes placement more important than simply choosing coordinates on a flat artwork template.
A logo with enough clear space around it can remain easy to recognize, while an oversized composition can visually dominate the transparent product. The right balance depends on the intended product presentation.
Buyers who are deciding the balloon's underlying appearance, rather than the location of the printed artwork, should review the separate Bobo balloon colors and transparency guide. That page covers the balloon's appearance itself; this page focuses on where the printed design should sit.
The visible portion of the balloon may be limited by the package, header card or retail presentation. The print should be positioned so the key branding remains visible to the shopper.
A balloon used in an installation may be viewed from several directions. The primary print position should reflect where the audience will actually stand.
For branded event or campaign products, position should consider the camera angle as well as normal viewing. The logo needs to remain visible in the intended promotional shot.
Before approving the artwork, ask: “Where will the buyer's customer actually see the logo?” That answer is usually more useful than simply asking whether the logo is mathematically centered.
A design can look acceptable on a flat file but appear unintentionally shifted once the balloon is inflated.
A logo that is technically printable can still become visually insignificant when the balloon is displayed at a distance.
Several elements placed too close together can reduce readability and make the transparent product look visually cluttered.
Different positions on each side can work, but they should be planned intentionally rather than appearing inconsistent after production.
During artwork review, these issues can be identified before the production specification is finalized. That is especially important for a custom order because the standard MOQ is 5,000 pieces per design.
A print position should be approved as part of the actual production specification. A digital artwork file can show approximate placement, but a proof or pre-production sample gives the buyer a better opportunity to judge the final visual balance.
Provide the original logo or artwork together with the intended balloon specification.
Check scale, position, printable area and one- or two-side requirements.
Review the planned result on the selected balloon format where appropriate.
Confirm placement, scale, alignment and overall visual balance.
Bulk production begins after the approved specifications are confirmed.
Have a custom Bobo balloon logo, campaign graphic or branded product design? Send the actual artwork together with your preferred balloon specification, quantity and intended presentation. Borun Balloon Factory can review the layout, position, printing direction and production requirements before you commit to the bulk order.
For custom printed Bobo balloon orders, the standard MOQ is 5,000 pieces per design. Standard production lead time is generally 5–15 working days after the artwork, balloon specifications and production details are confirmed.
| Project Item | Standard Direction | Confirmed Before Production |
|---|---|---|
| MOQ | 5,000 pcs per design | Quantity and number of designs |
| Print Sides | 1–2 sides | Final layout for each printed side |
| Print Colors | Up to 6 colors for suitable projects | Final artwork color structure and production method |
| Printing Method | Screen or digital printing | Recommended after artwork review |
| Lead Time | 5–15 working days | Starts after production details are confirmed |
| Sample / Proof | Digital proof or pre-production sample | Position, scale and overall appearance |
Documentation requirements depend on the destination market, product category and intended use. Buyers supplying retail channels or regulated markets should confirm their documentation requirements during the quotation stage.
Borun has relevant CPC, CE, EN 71-1, EN 71-2, EN 71-3 and EN 71-12 testing documentation and can provide EU-DOC documentation for applicable products and market requirements.
Marketplace, retail, customs and destination-market requirements should be provided during the quotation process so the applicable documentation can be addressed before shipment.
A useful inquiry gives the factory enough information to make a practical recommendation without forcing the buyer to solve every production detail alone.
The best position depends on the main viewing direction, balloon size, artwork layout and final presentation. For most projects, the position is selected to keep the primary logo visible and visually balanced on the inflated balloon.
Yes. Bobo balloons support single-side or double-side printing, with a maximum of 2 printed sides. The layout for each side should be confirmed before production.
Yes. The available visual space and suitable artwork scale change with balloon size. The print position should therefore be reviewed against the selected specification rather than copied unchanged between sizes.
For double-side printing, the artwork on each side can be planned separately. Both positions should still be reviewed together so the finished product looks intentional from different directions.
AI, EPS and outlined PDF vector files are preferred. High-resolution JPG or PNG files can also be reviewed when vector artwork is not available.
Yes. A digital proof or pre-production sample can be used to review position, scale, alignment and overall visual balance before bulk production.
The standard MOQ is 5,000 pieces per design for custom printed Bobo balloon orders.
Standard production lead time is 5–15 working days after artwork, balloon specifications and production details are confirmed.
Packaging can determine which part of the balloon is visible to the end customer. For retail products, the print layout should therefore be reviewed together with the intended packaging presentation.
Yes. Buyers can send the actual artwork, preferred balloon specification and intended use. Borun can review the layout and recommend a practical print position before the production specification is finalized.
A successful custom Bobo balloon print position is not simply a matter of placing a logo in the center. It is the result of matching artwork, balloon size, viewing direction, printed sides and product presentation before the 5,000-piece order enters production. Borun Balloon Factory supports that review as part of its custom Bobo balloon manufacturing service.